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How to pronounce “processes”: An open letter to corporate types
Dear corporate people, When it comes to the word “processes,” it’s always /ˈpɹɑsɛsɪz/, never /ˈpɹɒsɛˌsiːz/. For non-IPA readers, that’s PRAH-se-səz, not prah-suh-SEIZE. The “seize” sound only applies to irregular plural nouns where singular forms ending in -is, -ex, or -ix turn into -es or -ices, as in thesis to theses, index to indices, and matrix… Read more
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Conventional knowledge management versus KM4D: No paradigmatic difference but one
Many practitioners and scholars make a significant effort to differentiate conventional knowledge management from KM4D. The objectives (bottom line versus development), considerations (internal versus external), perspectives on the nature of knowledge (zero-sum versus non-zero-sum), and functional motivations (supply versus demand) all differ. However, they are fundamentally the same practice with just one difference – the… Read more
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The tension between knowledge management and the myth of the irreplaceable employee
For decades, knowledge management has been touted as this critical discipline of effectively managing intellectual capital within organizations. As we transitioned from an industrialized society to an informatized one, the imperative of carefully governing capital has remained the same – only the whats and hows have changed. The idea is to treat intellectual property, defined… Read more
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The marketing funnel is not a fact of life. It’s our own doing. And we can reshape it.
Here’s the thing about funnels. They’re inherently inefficient. The whole point is to trade volumetric flow for accuracy in guiding liquids. For some reason, this concept was adopted by the sales and marketing disciplines not as a solution to the problem of converting leads, but as a representation of what is out there and how… Read more
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Culture, power, and narratology: Muted voices in conspiracy scholarship
Conspiracy theories are a dominant feature in our current communication and socio-political landscape. They provide an opportunity to explain current events, especially when transparency is lacking or confidence in traditional and institutional sources of information is declining. With the advent of social media, both public (Facebook, X, etc.) and private (Telegram and WhatsApp, among others),… Read more